SCOUT IT - Copywriting & SEO

SCOUT IT is the only Apple Authorized Service Provider in Tampa Bay, so when they approached me for a copywriting job - I was ecstatic! With over 5 years of technical writing and product experience, the project was a perfect fit.

SCOUT was launching a brand new service and needed webpage copywriting that would sell their new offering to the Tampa Bay area. After reading about the product and meeting with Alex from SCOUT, my two focuses for the copywriting project were:

• Quickly identifying who the product is for

• Highlighting the value of the product for that customer

• Making the full website easy to read, so the reader can scan it and understand all the benefits easily

Thank you Alex and the SCOUT team for the support!