Local Marketing Tips for Tampa Businesses
Use Social Media to get eyes on your business
Stay active on social media. Set up Facebook, Twitter and LinkedIn pages for your business. Also consider Pinterest and SlideShare. Choose the social media channels that are most likely to reach your target customers. Then encourage your customers to like, follow and share what you post on them. Run contests and promotions to encourage sharing. Social media "sharing" spreads word of mouth about your business to all those who follow and like customers who share your message. Try paid advertising or promoted post options on Facebook.
From watching silly dog videos on YouTube, to meeting distant friends on Facebook, to sharing family vacation photos on Instagram, social media has become firmly integrated into our daily lives. But many entrepreneurs have yet to make the leap from personal commitment to professional profit. Are you one of them? Not afraid. We'll show you how to use social media marketing to grow your business.
With the right social media marketing techniques, you can reach entirely new audiences and expand existing ones. Giving your business a social media presence opens doors you might not know existed, but if you want it to be effective, you need to keep track of it.
Word of Mouth
Word of mouth refers to the actions brands take to get consumers to talk about their products or services with other consumers. Examples include product giveaways, brand ambassador programs, and exciting experiences created for customers and influencers.
Word-of-mouth marketing (or WOM marketing) is when consumers' interest in a company's products or services is reflected in their daily conversations. Essentially, it's free advertising triggered by customer experience -- and often exceeding their expectations.
Organic word-of-mouth occurs when customers mention your brand naturally in conversations, with no special effort on your part. Increasing word of mouth includes many strategies designed to encourage customers to promote your business, such as: B. Provide a great customer experience or start a referral program.
Local SEO Services
Local SEO (Search Engine Optimization) is the process of improving search engine visibility for local businesses, primarily those with brick-and-mortar locations. By following local SEO best practices, businesses can improve organic traffic from searches performed by customers in nearby areas.
Having good local SEO also means optimizing your Google My Business page. People use your Google My Business page to decide whether or not they want to use your services. They read reviews, look at photos, and make sure that your location is convenient for them by using the Maps feature.
Local SEO is an integral part of any SEO strategy for local businesses. Local SEO will help your audience find you when they search online if you have a storefront or service area. We hope you find this article helpful in your journey to gain brand recognition and authority on the net.
Tampa Digital Marketing Agency
If you’re looking to market your Tampa business, contact us today! We’re a local Tampa social media agency with experience in small businesses and large restaurant groups - we’ve done it all! We’re the experts in local Tampa marketing. We service areas including:
Tampa
St. Pete
Lakeland
Sarasota
and more!
